B. R. H. Apparel

Barred Rock Hen Apparel Company is a major clothing manufacturer and retailer in the Holy Tekkelien Empire specializing in everyday semi-formal workwear. It is one of the largest megacorporations, contributing to a significant portion of the Empire's consumer manufacturing sector. Approximately 15 percent of all clothing across Human Space and 30 percent of clothing sold within the Empire are produced by B. R. H.

History
The Barred Rock Hen Company revolutionized arguably the entire worldwide manufacturing sector in the late 21st century, and influenced the microeconomic theory of Unrealized Demand, which is still popular in the 29th century.

In the 21st century, expert consensus assumed that, as automation technology increased, the need for manpower would decrease proportionally causing mass unemployment. However, B. R. H. realized that the better technology was merely a medium for pushing the limits of increasingly complex, higher-quality and more comfortable clothing, keeping the required workforce relatively stable.

It was found logically that technology could either produce the same product for less labor, or a better product for the same labor, and consumers would always favor the latter. This created an eventual equilibrium among average consumer goods, where products would be made increasingly complex until the point that the existing technology couldn't sustain any further without an increase in labor. Tekkelien economists eventually called this the Equilibrium of Quality.

Products and Style
As the oldest of the Tekkelien Textiles Circle, B. R. H.'s products are distinctly traditionalist, modest and grandiose. They are known to use darker colors, and include highly-intricate patterns that naturally contour the wearer's shape. They specialize in semi-formal workwear for both business and industrial labor, both having a certain military-like uniformity to their patterns.

Their line of industrial workwear has been particularly influential on Tekkelien work culture through striking deals with major corporations. While they fulfilled their utilitarian needs of being very strong against tears and stains, as well as highly-visible and reflective, they also take on a distinctly formal appearance resembling a three-piece suit, albeit with fewer loose parts to get caught in machinery.

Materials
B. R. H. like most other corporations, use advanced polyesters for the majority of their clothing. The abundant supply of easily-accessible hydrocarbon shale on rocky planets and asteroids allow for mass-extraction without the limitations of waiting for plant-based materials to grow. B. R. H. uses a proprietary version of extruded PET fibers called Thermoresin. It takes the basic threads of standard-quality bottle plastic and treats them with a chemical bath and then abrasive particle bath that softens them to a level similar to cotton.